Show Notes:
- Drop off Locations
- Fundraisers
- Open Houses
- Offer space for local meetup (MOPS, etc)
- Partnership Events – Team up with local biz to spread the work/responsibility
- Helps share the burden
- They should more to the table
- Promoting these events
- Timeline – you need a lot more than you THINK!
- Secondary Benefits
- SEO – Links, authority, prominence
- Media/PR – mentions
- Content – more is always better
- Social – fans, photos, hashtags, tagged in posts
- Community Goodwill/Karma
- What does the giver get?
- Not everyone is doing this out of the goodness of their hearts
- Goody Bag
- Discount
- Photos with Santa, etc.
- Check the legalities of your events – parking, alcohol, food service, etc.
