- Doesn’t always relate to dollars
- Coronavirus
- Hand sanitizer
- Delivery
- Pickup
- Reminders are helpful – post em
- Online Payments
- Work from home
- Telemed visits/Virtual visits
- Coronavirus
- Don’t cash in – it’s not funny
- Don’t run Corona specials at the bar
- No promo code “jokes”
- Don’t price gouge
- DO NOT MAKE SICK PEOPLE WORK
- Retail
- Foodservice
- Teachers
- Etc.
- Do you call out the competition/community when they DON’T follow the rules?
- Competitors that price gouge
- Do you let the community “report/shame” or do you?
- Customers, that come in sick – what do you do?
- Customers, that take advantage – do you let them clear you out because you’re NOT price gouging?
- Tee it up – but don’t outright accuse – let your tribe handle it!
- Competitors that price gouge